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2024 Schedule

THURSDAY

8:30:00 AMRegistration / coffee
9:30:00 AMConference Start
9:35:00 AMSponsors & Introductions
9:45:00 AMKickoff: Jim Kreinbrink
10:00:00 AMGreg Ahern: AI Search, How AI in search works and the future of search engines
10:30:00 AMSpeed Networking
11:00:00 AM
Jonathan Sackheim: Battle Royale: Meta vs. LinkedIn for Lead Generation
11:30:00 AMBreak | Lunch – Marcus Jeffery
12:15:00 PMLunch Keynote: Guerin Green: Algo or Anti-trust— where SEO focus should be
1:00:00 PMPete Kleinjan: If it’s stupid and it works, its isn’t stupid
1:30:00 PMBIG BREAK
5:30:00 PMNetworking | Cash Bar
5:30:00 PMDinner: Buffet
6:00:00 PMChris Raulf: Cracking the Code: A Step-by-Step Guide to Dominating Google’s AI Overviews
6:30:00 PMMatt Lacuesta: Local SEO Lessons Learned from Working with 150k Local Businesses
7:00:00 PMNoah Learner: Escape velocity: breaking free from constraints using LLMs
7:30:00 PMNetworking | Cash Bar
7:45:00 PMKEYNOTE: Holly Starks: Takeover the SERPs with Reddit in a few hours
20:30:00 PMPanel: Black Hat / White Hat: How would you…?
21:30:00 PMSTOP

FRIDAY

Day/TimeSession
8:00:00 AMRegistration`
8:15:00 AMBreakfast Buffet
9:05:00 AMSponsors & Introductions
9:15:00 AMMorning KEYNOTE: Brian Kato: Google’s REAL Gemini
10:05:00 AMJustin Green: Advanced Advertising Panel TBA
11:00:00 AMJamie Indigo: Conquering the crawl: How to get indexed in an AI world
11:45:00 AMBreak | Lunch – Marcus Jeffery
12:15:00 PMLUNCH KEYNOTE: Andrew Sterling Ansley: The 100k Traffic AI Content Workflow
1:00:00 PMMaddy Osman: Reducing SERP Volatility: Harnessing Human/Robot Collaboration
1:30:00 PMMonica Valdez: Achieving Success with a Small Paid Ads Budget
2:00:00 PMBreak
2:10:00 PMRick Ramos: Deep dive into AI overviews
2:40:00 PMBrett McKay: Attribution: Understand Where Your Leads Come From
3:10:00 PMNatalie Henley: Panel: Selling and retaining SEO clients
3:45:00 PMBreak
3:50:00 PMTracy McDonald: Trust, but Verify: Testing Marketing Theories in an AI-Enhanced Landscape
4:20:00 PMJackie Green: Social selling – What we can learn from the Eras of Taylor Swift
4:45:00 PMNetworking | Cash Bar
4:45:00 PMGarrett Acott Final keynote
5:30 PMSTOP

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